Episode 56: Top Ways to Optimise Facebook for Your Business

Ensure you have a business page (DO NOT use a personal profile page for your business!)
Be consistent with your content
Check your analytics each week to see what type of content is popular
Utilise a Facebook group (not just for your paying customers) to facilitate discussions
Show some appreciation: like and comment to those who like or comment your content

Every Wednesday I run a full tutorial on my Facebook page through a live video. This is based on the content shared here in the podcast. Be sure to check out my Facebook Page for past Facebook Live tutorials where I go deeper and share useful demonstrations on how to implement this into your business.

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